Improves Product Texture
Xanthan gum helps improve the texture and consistency of skincare products and add a smooth, gel-like feel for more even application.
Improves Product Stability
Xanthan gum binds oil and water components together to prevent separation and create a more stable product.
Controls Viscosity
Xanthan gum is known for its ability to adjust the viscosity or thickness of products that range from lightweight serums to thicker creams.
Helps Suspension of Particles
In products like exfoliating scrubs or masks that contain abrasive or particulate ingredients (e.x. microbeads or natural exfoliants), xanthan gum can help suspend these particles evenly throughout the product to ensure consistent distribution during application.
Creates Moisture-Rich Skin
Xanthan gum has hydrating properties that can help improve a product's ability to help lock in moisture.